From six platform tabs and a monthly spreadsheet ritual to one live dashboard the whole team trusts.
Marketing data lives in silos — Google Ads says one thing, GA4 another, the store's backend a third. Teams burn hours every week copy-pasting numbers into spreadsheets that are outdated before anyone reads them, and decisions wait on whoever owns the file.
We build the reporting layer once, properly: automated pipelines from every platform into dashboards designed around decisions — spend, revenue, ROAS and CAC blended and per channel, live, with definitions everyone agrees on. The weekly ritual becomes a five-minute read.
Which numbers drive decisions at each level — exec, marketing, per-channel — agreed first.
Automated connectors from ad platforms, analytics and the store backend; metrics deduplicated and blended.
Looker Studio (or your BI) dashboards designed for scanning: hierarchy, comparisons, targets.
Source changes monitored, definitions documented, automated alerts on data breaks.
Illustrative trajectory on a typical engagement — not a guarantee of results.
Sustainable performance is built on rules, not loopholes. On this service we follow: